Aging of textiles is a term used to describe the deterioration of textile or other materials caused by gradual oxidation during storage and/or exposure to light. In addition wearing/washing textiles gradually tear at the fabric and dye colours, for example, denim jeans and indigo are naturally bleeding and therefore, add personality or “life” to the denim canvas. Read more..

Arcurate The double arcuate and tab design are shown in the shape of a pocket, as indicated by a solid line, the accurate was a part of the jeans’ long time before Levi decided to a trademark. However, in 1943 was The Arcuate stitching design a trademark of Levi Strauss. The Accurate with its wings [...]

Dry jeans are another name for ridged or raw denim, unwashed with a deep indigo coloured. Jeans made of dry denim are made to be worn in order to fit perfectly adding the personal touch to the jeans. When wearing it a long time the uniqueness of indigo denim develops faded areas was the Jean’s folding creases. Read more..

cru is the natural color of cotton and shade is greyish-pale yellow or a light greyish-yellowish brown. It is used to describe fabrics when unbleached and natural state. Ecru comes from the French word écru, which means ‘raw’ or ‘unbleached. Read more..

In 1953 introduces Levi Strauss Co. a new version of the classic First Edition jacket (type II, LOT 566XX) The jacket has kept the details carried from type, I. However, the most significant and visually difference was the added front pocket. Read more..

Pre-shrunk means the denim has been penetrated to make sure that the garment will shrink less than 3% in washing. And that’s just a technical way of saying that washing your jeans should not affect the fit of the garment

Dry or raw denim, contrary to washed denim, is a denim fabric that is not washed after being dyed during its production. Over time, denim will extensively fade, which is often considered desirable. Read more..