Big E
Big E, to collectors, Levi’s 501’s made before 1971, which have a capital E in the word Levi’s on the red pocket tab.
Child Labour
Child labour defined by the UNICEF: work that exceeds a minimum number of hours, depending on the age of a child, and the type of work.
Genes (jeans)
Genes (jeans) is the most famous fashion clothing originated among fishers in Genoa city’s port over 500 years ago although Levi Strauss patented the copper-riveting jeans.
Levi Strauss & Co
Levi Strauss & Co. In 1853 was the company Levi Strauss Co-founded by the Bavarian-born Levi Strauss. During the gold rush in the west, he opened a dry goods store selling clothes, boots to the hard-working gold-diggers. He understood fast that they needed work clothes that were extra durable.
Levi Strauss & Co historical infographic
LEVI STRAUSS & CO. HISTORICAL TIMELINES
Levi’s Vintage Clothing (LVC)
Levi’s Vintage Clothing (LVC) is replicas of their most iconic jeans and historically significant garments from the past. It is more than 120 years since Levi Strauss introduced the first and the original denim jeans and due to incredible interest for Levi Strauss & Co.
Levi’s RED
Levi’s RED history started at the end of the 1990s, during a tough time for the jeanswear giant Levi Strauss Co, managed to present, establish and sell some utterly innovative fresh denim garments. Fashion designers around the world, call it the golden years of Levi Strauss innovation.
Levi’s saddle man
Levi Strauss Saddle man was a promotion distributed to the retailers and introduced in 1940. The cowboy statue is one of the first promotions from the brand and is today a rare collector’s items. Levi Strauss & Co. Saddle man in mint conditions is hard to find and the price high.
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