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Bleaching

Bleaching concluded that sodium hypochlorite is safe for the environment in current regular use according to a risk assessment report conducted by the European community.

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Gabi

Gabi is a Life-cycle assessment tool for modelling social, environmental, and economic impacts of products and systems attributed to material flows and processes.

Green Claims

Green Claims (in contrast to opposed to greenwashing): “Green claims and labels can help consumers to make informed buying choices” – by giving information about the environmental impact and qualities of products or services, either on a product or in marketing/advertising materials.

IPAT equation

IPAT Equation. One of the symptoms of growth fetishism is tunnel vision, a condition that prevents those affected from seeing any solution to the greenhouse problem other than a technological one. We can understand the burden this places on technology using the famous IPAT equation. I = P × A × T