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Product lifespan complexity (Longer Lasting Products)

Product lifespan complexity is a term used to describe the abstract negative and positive sides of a product after its obsolescence, neither planned or not bits a difficult task to consider all effects if a product after its lifetime, deserve to be called a success from an environmental viewpoint.  Therefore, because of many companies careless view and ethical approaches to such considerations in the first place, it might as well be a simple solution and response to the demand that all products last longer, perhaps indefinitely, much like traditional hand tools and utensils. After all, the world of antiques derives considerable wealth from well-made products that have usually outlived their original functional utility. Although much antique furniture, for example, retains its functional usefulness, many other antiques have long since become functionally obsolete, with their value no longer based on utility but on their craft, historic association, aesthetics, and nostalgia. At the same time, many landfill sites today contain large quantities of ‘antique’ personal computer equipment that has outlived its technological utility, wasting the embedded value in the materials and the energy needed to create them in the first place, and negatively impacting the waste stream.

Life-span complexity includes also to ask questions if a product should have a long or short lifespan, maybe quality that increases product lifespan may not be environmentally the best option

The life-span of every product is complex and dependent on a wide range of social, technological, economic and environmental variables. Increased product lifespans may well seem justifiable but, in some cases, a better defined, shorter lifespan might be more appropriate. For example, a product within fast changing fashion order developing technology may, through its design and styling be perceived by the consumer to promise a long and useful lifespan. However, its early obsolescence will commonly cause considerable dissatisfaction. In effect such a product is masquerading as a long life-span product, giving false expectations to the consumer, and could well be described as a ‘wolf in sheep’s clothing. Therefore, within fast changing fashion, it should be labelled that this is as fast fashion product, not made to last long. However, the label should indicate ways to prolong its lifecycle just by having different options such as the delivery back discount when delivered back to store such as with glass bottles or sewing instructions on how to transform the garment into other objects or ways to combined the clothes by different design techniques as modulation or reconstruction.

Manufactured in a cost competitive environment

A very important part of a large company is how it can manufacture in a cost competitive environment  while still have  combination of solutions so that the consumer spend money for example by offering repair service, customization service, personal stylist tips on how to combine and even help construct a balanced closet of clothes for each consumer’s needs. Sounds complicated? It might, nevertheless with today’s computer technology making individual based systems where all consumers wardrobes is digitized, must be a dream. Think about the possibilities to face out products to recycling or upcycling based on trends and renew each consumer wardrobe from as personalised ID card with personal type, body-scanning data, weight, height, best matching colours can even invite same size and type of consumers into swapping events whereof possibilities to show and sell additional garments. Anyhow a business-change is needed and not only a cosmetic one as we seen lately. It will be a hard and long way to go from just producing  mass products that end on sale and in the ends as wastes in landfills and over swim charity shops and second-hand markets in Africa with more junk than actual clothes.




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