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Green Claims

Green Claims (in contrast to opposed to greenwashing): “Green claims and labels can help consumers to make informed buying choices” – by giving information about the environmental impact and qualities of products or services, either on a product or in marketing/advertising materials. By providing credible information, businesses cannot only enhance their credentials and demonstrate that they are acting responsibly to their consumers, business partners and regulators – but can also steer the market towards products with a reduced environmental impact; cultivation worldwide to make it more economically, environmentally, and socially sustainable. See Corporate responsibilities

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