Run-DMC, is one of the most influential hip-hop groups from queen, New York, founded in 1981 by Joseph Simmons, Darryl McDaniels, and Jam Master Jay. Not only powerful music wise, it was also one of the very original groups that realized and developed the business potential of a whole new industry Hip-hop, the first that signed endorsement contract with a multinational clothing brand Adidas ($1.6 million). Furthermore, they pioneered and explored the musical collaboration ship across genre and importance of MC and DJ relationship.

Design with nature discusses the Permaculture design framework. Nature is not served by rigid laws, but by rhythmical, reciprocal processes, this must be kept in mind. We need to re-discover cycles, pulsation and subtler transmissions of nature energies that actually science took away because of its materialistically based methodology

The natural step is a framework for sustainable design and the fifth post in a series that aims to discuss the different framework and ways to approach for sustainable fashion design. The natural step method with is rooted in a scientific an approach on how to solve complex problems; system thinking.

The previous ways of designing, manufacturing and product consumption since the industrial revolution has failed and caused tremendous damage. Product Lifecycle assessment is the fourth post in a series that aims to discuss the different approaches and framework for sustainable fashion design that can make a difference.

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Fast fashion biggest enemy is efficiency, sustainability, and preservation; fast fashion mission is to move clothes rapidly in order to continue cyclical consumption. Whereof sustainability is slowing down the cycle. H&M communicate heavily their green profile, however, is it green-washing?

Cradle to cradle an approach and framework for sustainable design. This is the third post in a series that aims to discuss the different approaches and framework for sustainable fashion design. Previous posts on nature capitalism and biomimicry.

Biomimicry as nature builds it is the second post in a series whereof we discuss the different design tools for sustainable fashion, to give an introduction to these frameworks advantages and limitations. Read more.

We are living in a world with limited stocks of physical and biological resources. Nature provides many services that benefit our society, however previous ways of designing have caused serious damage to the earth. How can we change it?

The prices and coolness of fashion have been taken out of the clothes and people spending on garments has declined over the last 100 years, do we need a revolution in the fashion industry to rebuild traditional values such as quality, durability, and uniqueness? Can increase manufacture cost save the poor reputation of fashion?

Fashion is one of the industries managing to lower production cost for many reasons; low-wage workers with jobs in unacceptable manufacturing facilities that produce garments fast, with low-quality fabrics. However, can increase manufacture cost save the poor reputation of fashion? Part two.

The denim jeans Infographic give the insight to pop culture icon number one The Jean. The history of denim jeans company Levi Strauss Co. Learns more about the original American brand that gave us the workwear look already in 1853.

The first known use of t-shirts is dated back to 1913 and the Spanish-American War, in the beginning, used by the U.S. Navy as underwear garments. Later during World War II, t-shirts became frequent to see veterans wearing t-shirts as a part of their uniform pants in a casual way. However, the t-shirts real breakthrough happened when Marlon Brando wore white tees in the youth rebellious movie from the 1950s «A Streetcar Named Desire».