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Happy birthday Earth Day, chronological environmental happenings 1970-1980 Part One


Chronically environmental happenings 1970-1980

Eco-lifestyle and sustainable fashion today could not have flourished if it was not for the early environmental activists in the 70’s. It was the most politically, important and exciting decade who young people dared to speak against the established. The new breeds of pioneers in modern environmentalism finally manage to get heard from the grey masses in the society. The important environmental organization Earth day (1970), WWF (1974), GreenPeace was founded in the 1970’s.

TV made the world look small

The world became smaller every day; globally the importance of TV became essential as they covered stories not only happening locally but internationally. The end of the Vietnam War in 1975, the terrorism in Europe escalated with the Baader Meinhof group later The Red Army Faction and IRA in Northern Ireland they expressed their political view with ultra-Violence. Books of importance regarding the environment and modern lifestyle were published. The outstanding book Small is Beautiful: Economics as if People Mattered by E.F. Schumacher in 1973. The Norwegian philosopher, climber, boxer, Renaissance man Arne Næss published Ecology of Wisdom. The book is rooted in the view of the world as a whole and connected, as in the view of Gandhi and Buddhism. The Earth first! The organization works within a deep Ecology framework.

Fashion expressed opinions and became a political tool

In the 1950’s youth culture with Elvis, Brando & James Dean gave the voice to the new generation of youngsters, stars who they could identify their delusion and teenage angst. However, youth culture certainly the most important and exciting decade was the 70’s. Fashion was not only a way of expression belonging to a tribe; it became a political tool as well. Young people did not need to scream load to express their political opinions, hippies said no to the Vietnam wars, yes to drugs simply by their uniforms. The punk youth movement who started in 1975 was a voice against the established, bands as Sex Pistols manage to shake up the English royalties and turned prime minister Margaret Thatcher into a Valium express. Sex Pistols was regarded by the British government as state enemy number one when punk culture was at its highest in the UK.

What happened in 1970?

What happened in 1971?

  • Clean Air Act 1970. Auto industry might collapse because of antipollution laws, The U.S. Chamber of Commerce that entire industries might collapse because of antipollution laws, citing, in particular, the effect on the auto industry of the 1970 Clean Air Act
  • The organization Greenpeace is founded. Its initial mission is to oppose atomic-testing Alaska.
  • Greenpeace sets out from Vancouver protest US nuclear testing Alaska. The action sets off global environmental protests.
    Environmental books of the year.
  • Barry Commoner, The Closing Circle, argues that misuse of pesticides is eroding the foundation of natural systems. The Closing Circle: Nature, Man, and Technology
  • Hunter, Robert The Storming Of The Mind. McClelland and Stewart The storming of the Mind

What happened in 1972?

What happened in 1973?

What happened in 1974

What happened in 1975?



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