Levi Strauss
The sustainable jeans revolution started in 2000 for jeans giant. Part two.
A travel back to 2000 and the mega trend report that stated the signals towards sustainable design for the Jean's giant Levi Strauss co, part was actually posted in 2011, however, got lost when the blog moved to another hosting service. Quote" We are now moving towards the next century, and there is time for some thoughts about the way we chase to understand the youth culture, in this rapid changing world of trends and behavior"....
The new Denim dictionary is out
The new denim dictionary A - Z, over 170 terminologies with images and illustrations, from 101 Lee rider jeans to Z- twist yarn. Learn more about LOT numbers, sanding, pedal pushers, genes, left hand twill and more
Mega trends in sustainable fashion design and philosophy towards 2020
What is the value of happiness? Headed towards an economy based upon the need of nature nor the market or people; the new drivers of the economy are parameters as inner peace, happiness, wellbeing and to develop compassion. It’s been an imbalance between materialism and spiritual growth toward the west. We have relied too much [...]
How to put your soul into a Levi’s 501 shrink to fit jean?
In the series the iconic moments in jeans culture Levi's 501 shrink to fit is one of the pillars. However, few know how to wash and treat them
The campaign wash-less-jeans & download denim dictionary
Wash-less-jeans campaign donate $2 and download your denim dictionary. Jeans production demands a lot of water. we can change this.
Toxic threads, putting pollution on the fashion catwalk
What a fashion brands the biggest challenge ahead moving towards a sustainable future? The Greenpeace Toxic threads report A sustainable fashion design future, we live in the middle of a paradigm shift in our society. We are moving in high speed from an economy based upon a marked driven economy towards a nature driven economy. [...]
The twenty first century consumer
The new consumer is seeking for personal growth a return to nature and a natural life is happening. A move away from materialism as people all over the world have started abandoning got it all materialism drives in favor of burgeoning appetite for spiritual growth and the inner hidden values. The wave of mind driven activities and training as Yoga, meditation, Qi gong and Thai Chi tell the story a deep need for a non-material life.
What should be the preferred cotton fabrics of large fashion companies?
Large companies are facing an advanced and aware new consumer. We are seeing enormous power behind a mega trend of an Eco aware new consumer who more requires and ask not only what the product contains, but also a series of questions that require a product life-cycle answer. Where it is going, how much can be recycled, how shall I use the product to reduce damage to the environment? Is the quality good enough? If
Eco fashion to admire; the Dutch jeans brand Kuyichi
Kuyichi is a brand that takes sustainability in design with great responsibility. The Eco Lifestyle Store is proud to represent Kuyichi jean's brand. Kuyichi is a true sustainable product design brand with greater social awareness. Kuyichi represented and shares the same values as we try to do within the sustainable product design. In the year 2000, the founders of Kuyichi, NGO Solidaridad, wanted to introduce organic cotton in the clothing industry.
Young fashion consumers turn away fast fashion
Modern fashion design is the approach to sustainable design today the key word, to apply it in the core brand values of a company. Fashion and sustainability are often assumed to be in opposition, but they are not, but sustainable fashion design is also a "concept" that attracts consumers in the same way as any other pop cultural movement.
Sustainability is it a buzz word or for real?
Sustainability is it a buzz word or for real. Sustainability is fast becoming a buzz word throughout the design and fashion industry. Fashion and Ecology are a paradox in itself, where the demand for fast-fashion life cycle clashes with the sustainable production a traditional need for a slower production cycle.
Your host, Kenneth @ buddha jeans
Hi, and welcome to the blog. I am the founder of buddha Jeans Company, blog host and editor of sustainable fashion design by buddha Jeans. In 1999, I began working & preaching about need of a change towards sustainability in how we design and consume products. Read more
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